Solving India’s insurance crisis via mobile

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Financial security and risk mitigation are not typically top of mind when adding credit to a pre-paid mobile phone balance. However, in a first within the telecom industry in India, Telenor along with partners, Shriram Life Insurance and MicroEnsure, have launched a new partnership that will bring free life insurance coverage to all Telenor India customers, making ‘topping up’ a truly life-changing experience.

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