2016 is the year of softwarization and data for social good

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From smarter machines and customers as co-creators, to data for social good and softwarization, Telenor Group’s Research arm today publishes the key global telco trends identified for 2016.

Consumers are experiencing digitalization in many parts of their daily lives, from buying bus tickets with the mobile phone to monitoring heart rate or getting GPS directions – and the smartphone is at the centre of it all.

The current digitization will transform all aspects of the telco industry and the way consumers increasingly use and rely on mobile technology. Telenor Research has identified six important trending areas for 2016.

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