Telenor Serbia

Telenor Serbia, Telenor’s wholly owned subsidiary, is the country’s largest mobile operator (revenue/ marketshare).

Telenor Serbia offers voice and non-voice services to subscribers on both a prepaid and contract basis.

The international presence of Telenor gives me the opportunity to travel, meet new people and experience their working culture.

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Telenor Serbia at a glance

Key facts

  • The largest mobile operator in Serbia (revenue/ marketshare)
  • 3.504 million mobile subscriptions (Q2 2014  - including Telenor Montenegro)
  • 1,207 employees (Q2 2014  - including Telenor Montenegro)
  • Total revenues of NOK 2,911 million (2011)
  • Monthly Mobile ARPU: NOK 73 (Q2 2014  - including Telenor Montenegro)
  • The headquarters are located in Belgrade
  • CEO: Ove Fredheim

Socio-economic impact of mobile financial services

A study conducted by the Boston Consulting Group for Telenor in 2011 found that the introduction of mobile financial services could add a 2 % increase to Serbia’s Gross Domestic Product (GDP) by 2020. Widespread mobile financial services are estimated to play a role in the creation of 23,000 new jobs by 2020.

Telenor Serbia offers Platimo, where customers can pay their Telenor bills, top up prepaid accounts, authenticate transactions and transfer money.

Read more about our impact

Historical background

Telenor has been operating in Serbia since 2006, when it acquired and rebranded Serbia’s first mobile provider on the Serbian market, Mobi 063. Telenor is the largest foreign investor in Serbia and engages in the development of Serbia, financially, technologically, socially and culturally.

Analytical information

For detailed information on regulatory matters, network, licenses and competitors, see our business descriptions for Telenor Serbia.

Company Website

Visit Telenor Serbia’s website

Key Figures for Telenor Serbia

(NOK in millions) First quarter Year
2014 2013 2013
Revenues
Subscription and traffic 569 537 2 364
Interconnect revenues 161 162 727
Other mobile revenues 21 18 105
Non-mobile revenues 59 46 197
Total revenues 811 763 3 393
EBITDA before other items 298 306 1 355
Operating profit 203 223 1 014
EBITDA before other items/Total revenues (%) 36.8 40.1 39.9
Capex 60 50 242
No. of subscriptions - Change in quarter/Total (in thousands): (78) (21) 3 545
ARPU - monthly (NOK) 70 65 72
Exchange rate RSD 0.0722 0.0665 0.0690
Exchange rate EUR 8.3471 7.4277 7.8087